How To Start A Social Media Calendar For Your Business

Tips for creating a social media content calendar

If a company isn’t active on Facebook, Twitter or Linkedin does it really exist? Probably not. Joking aside, having a social media presence is of the utmost importance in today’s business world, no doubt about it.

All the major business players use various social channels to distinguish themselves from the vast amount of competition. The same goes for anyone trying to start and establish a brand, whether you want to make a living out of your hobby on YouTube or are a freelancer trying to promote your work and services on LinkedIn.

Furthermore, a properly executed social media campaign can significantly boost your business’ performance and revenue. Emphasis on the properly executed part. In order to get the results you want, you have to be creative, come up with clever social media posts and execute them in time.

Sounds good, but there’s one issue: How to keep your ideas and posts organized without losing track of everything?

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Google Docs: Beat Annoying Collaborators at Their Own Game

Google Docs Frustration

Collaborating with colleagues on a document in Google Docs has a lot of advantages over going solo. A fresh set of eyes and multiplied brain power can correct typos, improve grammar, enhance sentence structure, and pick up on where simplification or clarification is needed.

The truth is the blanks start filling in much faster when multiple, different-colored cursors blink on the Google Docs page than when a lonely, black one does.

Yet, that’s just the tip of the iceberg.

An influx of new ideas and angles on a topic can turn a good article into a stellar piece of content, whether it’s a business proposal or a light-hearted blog post.

Strangely enough, that same variety of characters trying to produce one coherent writing on any given subject can make a grown man cry from frustration. Think of comments pointing out problems without offering solutions, unnecessary edits just for the sake of “contributing”, nonsense additions because of the misunderstood points, etc.

What we’re trying to say is that being on the same page literally doesn’t always mean being on the same page metaphorically.

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How to Work with Pivot Tables in Google Sheets

Google Sheets is a spreadsheet program that is a part of Googles web-based office suite. The program represents an online alternative to Microsoft Excel but it’s compatible both with Microsoft and Open Office file formats.

Since its initial release, back in 2006, there is an ongoing debate whether people should use Google Sheets or MS Excel. There’s no right or wrong answer to this. It all comes down to specific needs and tasks.

Someone would praise Google for its simplicity and ease of collaboration. Others would argue that Google Sheets, compared to Excel is lacking in the functionality department

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How To Visualize Data Instantly With Google Sheets Explore

Excel Spreadsheet Diagram

Working with big datasets is never an easy task. Tons of spreadsheet data divided into rows and columns can be frustrating and stressful so anything to boost our productivity is more than welcome. And this is where companies like Google step in.

From time to time, Google releases a new update, becoming smarter and more practical than before. This happened just recently, when Google released an update for its spreadsheet application, Sheets, making it possible to visualize spreadsheet data even more easily than before.

If you haven’t explored this updated feature yet, here’s a closer look at how and why you should, especially if you work with data.

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Tips To Going Paperless On AIIM’s World Paper Free Day

Shredding Paper Documents

It’s no mystery that we’re all about making your paperless transition easier. Regardless of your usual paper-based habits, businesses are increasingly adopting the practice. This slow acceptance and office-changing trend is making a nearly completely digital office more realistic.

Every small step towards a paperless workplace counts, and people are going about it at their own pace. Yet with today being World Paper Free Day, an AIIM initiative that tries to get people and businesses to go paperless for one day, there’s no time like the present to practice one full day without paper!

So we’re taking a quick, light hearted look at where you stand as a paper free advocate, and offering up a few strategies to help you take it one step further to working smarter, more efficiently in the workplace today.

Here’s what you can do if….

You Still Use Scratchpads, Notebooks & Agendas

Most of you may still using notepads, notebooks and agendas, and that’s understandable. You’re more comfortable with pen and paper. It feels more natural to you than typing on a screen. We get it.  But keep in mind that comfort zones can be a disadvantage, and investing over 75% of your work in hard copy ways can make it difficult to go paper free.

For today, take baby steps. For example, to get into the habit of digitizing your schedule, start small by scheduling certain things, like face-to-face meetings or meals in Google Calendar. Or try integrating a few tools into your brainstorming sessions like mind mapping tools. Even project management tools like Trello is simple yet powerful enought to keep your task lists organized and up to date with your team or meeting objectives.

You’re Using Sticky Notes And Loving It

If you’re using sticky notes, you’re on the path towards being paperless—you don’t use entire sheets of paper or spend too much time in notebooks. A scant piece of paper is all that’s needed.  While you’re on your way, there’s still the issue of getting you to do it digitally.

An easy way to turn this into a paperless habit? If you’re on a computer, you may as well use your browser. Try quick tricks like turning Chrome into a notepad or creating a Google Doc from your browser toolbar and give yourself access to a digital note with a single click. Also, consider using Sticky Notes on Windows 10 or Notes on Mac straight from the desktop itself.  Now’s the time to use those apps, if you haven’t been doing so already.

You Take Pictures When You Don’t Have A Pen

A picture says a thousand words, and over time a quick digital snap can save you just as many pieces of paper. We wouldn’t be surprised if you’re already taking pictures of information and documents with your phone when there’s no pen or paper to be had. And that’s great! It’s an effective, yet simple method for jotting things down.

Quite obviously, this also comes in handy at the office.  For instance, if you want a few hard copy documents on file and don’t have access to a scanner, get a scanning app on your phone. Evernote Scannable, for instance, is convenient and works on your iPhone and iPad. For Android, try CamScanner. Both have great features to work with any type of document you scan into digital form.

You Work At A Desktop Computer

You practically have no paper to work with whatsoever. Your work is all within MS Word, MS Excel or some digital file format, which are primarily on your computer. You have everything at your disposal, yet there are times when printing up a document is tempting.  Trust us. We’ve been there before.

As a digital worker, you can come across PDF documents that require either conversion, editing or minor modifications.  So consider the tools you use.  For instance, you may want to set up a document management system complete with an all-around PDF converter tool to keep your work going smoothly no matter what the task.

You’re Mobile, Work Remotely And Completely In The Cloud  

You’re more paper-free friendly than you realize! Almost all your work is stored online, shared digitally, and being mobile, well, that means gadgets are your main tool for working with documents.  The one obstacle that may draw you back to paper is the limited tasks you can perform with light weight tools. If you’re working on a netbook or tablet, web-based tools and apps are your best bet to getting things done.

For this, try curating a good list of online go-to tools. For example, when you have a PDF, there are a few that let you perform PDF tasks in a web browser, no software needed.  Also, ensure that you have a way to work with and access your cloud accounts effectively. They’re your main document hubs, so they’re essential to your work.

One last trick? Use the speech-to-text feature on both Android and iPhones for dictations. It’s a convenient mobile alternative to pulling out a notepad. Your keyboard, when activated in any app, will usually have a microphone icon. Tap on that, start talking and you’re good to go.

How are you going paper free today?